There are two ways to add your business to Google. One is to create a listing with the correct information. Another is to use the exact same name for each. To avoid duplication of listings or other repercussions under Google’s terms and conditions, be sure to include your business name wherever it is listed. Entering a different name for your business may cause problems down the road or lead to suspension. Adding your physical address is optional, but you should provide it only if you offer services to customers. Service areas can be substituted for physical addresses, and you can clear your listing to remove the pins from Google’s maps.